Will Rush

UK GM Head of Sales Sales and team leader. UK based with in depth accounting industry experience in large accounting Saas products such as head of Sales at Ignition, Pixie and Relationship Manager. Will is a planner and executor of go to market strategies and leading sales teams.

How to Run a Smarter MTD Workflow Through XBert

Build a consistent, team-wide MTD process in XBert so quarterly deadlines stop being a scramble.

Why Your VAT Review Process Is Costing You More Than You Think

Manual Checks Don't Scale, But AI Workflows and Prompts Do

How Infinite CFO cut onboarding time in half, eliminated manual invoice checking, and built a smarter bookkeeping operation with XBert

AI Enabled Workflows - Automate Tasks, Visualise in Workboard & Deliver Insights

How AI-driven automation reduces rework, improves team capacity, and gives your firm better control.

How to Manage Change When Adopting AI and Automation

How accounting firms can identify problems, manage change, and succeed with technology adoption.

Unlocking Efficiency: The Modern Firm & XBert Collaboration

Will Rush

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